About Us
At HCRG, we specialize in working with B2B Healthcare companies with revenues from $5 million to $50 million in annual revenue, delivering tailored strategies to elevate the performance of your entire sales organization and drive increased revenue. Leveraging our extensive industry expertise and market insights, we can swiftly design and implement integrated, impactful, and sustainable solutions that drive measurable results.
Our team of seasoned consultants collaborates closely with your internal teams to understand your unique challenges and opportunities, ensuring that every strategy is custom-fitted to your specific needs.
Your team is your most valuable asset, and we are committed to equipping them with the tools, knowledge, and strategies they need to excel. Through comprehensive training programs, ongoing support, and performance analytics, we ensure that your staff remains agile and proficient in an ever-evolving marketplace. Empowering your staff to succeed is at the core of everything we do, enabling your organization to achieve continuous growth and remain competitive in the dynamic healthcare industry.
Meet Dan Dwyer
President & Founder
I founded Healthcare Revenue Growth Services to empower B2B Healthcare companies with impactful sales strategies that accelerate revenue growth. I’ve always had a knack for quickly assessing problems, identifying the core issues, and implementing practical solutions.
The transition from corporate leader to starting my own business has been a natural and logical evolution. Before launching HCRG, I spent the better part of 25 years leading high-performing teams across several healthcare verticals, including Revenue Cycle Management, Big Data/Data Analytics, Chronic Condition Management, and Women’s Health, with roles at small and large companies, including QuadraMed, MedAssets, Inovalon, Cecelia Health, and Wildflower Health.
I’m known for being direct and straightforward—what you see is what you get. And what you get with me is results. I have a proven track record of turning underperforming sales organizations into revenue-producing market leaders, and I’m often called on to transform chaos and confusion into clarity and productivity. I’ve been told my greatest skill is making people feel comfortable. I’m a good listener and can approach situations strategically, crafting tactical solutions that drive success.
I tell people I started my healthcare journey on the day I was born. After all, I was born in a hospital! However, when I was born, I weighed 1 lb, 14 oz, and was 12 weeks premature. I was fortunate to be among NJ’s first neonatal intensive care unit babies. I owe my life to advancements in healthcare! Healthcare runs in my family. My father was a hospital and health system C-suite executive; my mother was an ophthalmic nurse; my brother is a practicing neurologist, and my wife had a 30-year labor & delivery nurse career. I also spent time directly providing healthcare, first as an EMT, then in the US Navy as a Hospital Corpsman, and in the US Army as a Medic. Healthcare is in my DNA, for sure.
Our Advisors
Jim Hoffman
Former COO, Argos Health
Bio
Jim has over thirty years of experience in healthcare operations and technology. He has led sales, client relations, marketing, finance, and software development functions. He has written and spoken frequently on current revenue cycle and reimbursement topics. He is a board member and advisor to private equity portfolio companies. He has held executive-level positions at Argos Health, BESLER, MedAssets, Accuro Healthcare Solutions, and Innovative Health Solutions. Jim is a graduate of the University of Virginia with a BA in Economics.
Guy Evans
Founder, Symmetry Workforce Solutions
Bio
Guy is the Chief Strategist for Symmetry Workforce Solutions, a division of parent company, Aya Healthcare, the largest healthcare staffing and workforce solutions provider in the U.S. Guy brings more than 25 years of healthcare consulting, sales, marketing, and business development experience to Symmetry and is responsible for setting the strategic direction for the company.
Symmetry is a national provider of healthcare workforce solutions that streamlines staffing processes for hospitals and health systems delivered in partnership with state hospital associations. As the preferred workforce solutions provider for more than 26 state hospital associations, Symmetry develops flexible contingent labor staffing programs that are customized to the specific needs of the association and their member hospitals.
Prior to his Chief Strategist position at Symmetry, Guy was the Founder/CEO of Symmetry Healthcare Strategies, LLC which provided cost reduction and revenue enhancement consulting for healthcare clients and assisted hospitals and health systems with strategically positioning their products and services. Guy has also served as the VP of Business Development for the New Jersey Hospital Association, Princeton, NJ, Sr. VP of Consulting Services for publicly traded QuadraMed Corporation, Larkspur, CA and as Manager of Financial Planning Systems for Healthcare Design Systems, Sea Girt, NJ.
He earned a bachelor’s (BS) degree in Public Health Administration from Cook College, Rutgers University, and a master’s of Public Health (MPH) degree with a specialization in Healthcare Administration from the University of Medicine and Dentistry of New Jersey (UMDNJ), Rutgers Medical School.
Guy has achieved Fellowship status in the American College of Healthcare Executives (FACHE) and is an active member of the Healthcare Financial Management Association (HFMA) and the Association of Healthcare Enterprises (AHE).
Specialties: Strategic Planning, Operational Efficiencies, Entrepreneurial Focus, Workforce Management, Nurse Staffing, Staffing Consulting, Hospital Operations, State Hospital Associations, Business Development, Marketing, Innovation, Software User-Interface Design, Problem Solving, Out-of-the-box Thinking, Cost Savings and Revenue Generation
Heath Shackelford
Founder, Good Must Grow Marketing
Bio
Heath Shackleford is a seasoned healthcare marketing executive and social entrepreneur. For the past 25 years, he has supported a wide range of organizations, representing all stages of growth and countless focus areas such as digital health, value-based care, wellness, disease management, women’s health, home health and behavioral health. As the founder of Good.Must.Grow., Heath leads a national team of top-shelf marketing talent that runs deep with healthcare expertise. His firm offers project-based support for a full range of marketing needs, as well as retainer-based partnerships and fractional CMO services. Heath is a noted thought leader on topics such as healthcare engagement and social enterprise. He has provided insights for Fast Company, Forbes, Inc. Magazine, Huffington Post, Chicago Tribune, Entrepreneur and more. As a Certified B Corp, his agency works best with organizations who see themselves as mission-driven and align with a triple bottom line of people, planet and profit.
Teddy “Twix” Dwyer
CPO (Chief Puppy Officer), HCRG Services
Professional Assocation Memberships
Proud active member of several assocations including:
